With an innovative spirit, Arthur Tauck started Tauck Motor Tours, a travel company that would give birth to a new industry. The first tour, through the back roads of New England, was created by this 27-year-old in 1925. It embodied the same successful formula used by Tauck today: do the right thing. Craft a life-enriching travel experience; provide it at an all-inclusive price; ensure there is great value for money; and rely on recommendations of satisfied customers to build a following and grow the business.
Two elements that did change over the next 90+ years – and three generations of Taucks – were the scope of destinations served and the variety of modes of travel used. Today Tauck delivers life-enriching travel experiences to every corner of the globe, incorporating small cruise ships, premium riverboats, trains, helicopters, and more. What started as a New England motor coach tour company has truly evolved into an extraordinary global travel company.
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